After fifty years in the seafood industry, Roy D. Palmer classified the seven categories of seafood fraud into one coherent framework. The result is Sea of Deception — a practical playbook for consumers, industry and regulators.
Roy D. Palmer addresses the seven categories of seafood fraud every consumer, regulator and industry professional needs to understand.
Register your interest — we'll handle the rest
No payment required — just a heads up when it launches.
Here's what early readers are saying
The most practical framework I've seen for classifying seafood fraud. We're already using the taxonomy internally.
An indispensable framework. The case studies in Chapter 14 alone are worth the cover price for any seafood policy practitioner.
I will never look at a supermarket fish counter the same way again. Palmer has written the consumer's missing manual.
Finally, a shared language for what we've been dealing with for decades. This book should be required reading for everyone in the chain.
The science meets the story. Palmer bridges academic research and real-world industry practice in a way nobody else has.
This book isn't despair — it's a playbook. The eight consumer steps alone will change how people shop for seafood.
